Bachelors degree in business administration with an emphasis on marketing?

2 Responses to Bachelors degree in business administration with an emphasis on marketing?

1. ceviche queen

   June 7, 2010 at 8:22 pm

   Your program (Major) is business administration
   Within, you have a minor in marketing
2. decoste

   June 7, 2010 at 8:26 pm

   You’ll be doing BBA where you’ll be attending the required courses for all students, then you choose your minor in marketing (probably taking 4 or 5 marketing courses). Other students will take courses related to their respective minors, e. g human resource management; finance; operations; information systems, etc. After completing you’ll just get one degree (BBA). But in your transcript, it will be indicated that you have taken marketing as your minor.

   That’s the common pattern in most universities. But, there could be other variations in other universities, like the naming of minor, major, emphasis, specialization etc.